In this new post I would like to continue the topic from a recent one (Attending the Cisco entrepreneur institute) and suggest you a way of examining your future or currently existing business in terms of its model, its core values and its ways of spinning the cogs of the whole machine.

I am talking about the “Business Model Generation Canvas” or rather often referred as “the canvas”.

How does the business model generation canvas works?

This technique of evaluating the viability of your business is mainly based on separating your entire business in 9 key modules. There is some more important ones and some others that could be neglected. That would be a long, long post if I started explaining them one by one, so I am going to present you a video I found on youtube I think will be a lot of help.

Well, enjoy:

Where you can learn to use the business model generation tool?

Well, I’ve heard about it for the first time at the workshop I’ve mentioned before (Cisco Academy) but there is lots and lots of information on the internet too. For example, you could get your hands on a sweet and very helpful e-book that’s called A Handbook for Visionaries, Game Changers, and Challengers. Probably there is other ways of getting this book but I am not allowed to share them here ;) Nevertheless you could have a look at the site of the Canvas too, as well as download the template itself and start analyzing and tweaking your biz.

How to start using that business model thing?

One of the interesting ways of using the Canvas is by using it on your phone. It is more convenient of course when having a coffee with your friend or a business partner to have an application on your phone or tablet where you could easily tweak and share with one another your ideas. That’s why I could suggest two applications – first of which (the android one) I use on my phone, the other (iOS) one is great, but I would probably wait until I got (for starters) iPhone or iPad and as well have a spare $30 to buy it :)

Well, that’s pretty much of what I had to say about the business model generation. I would be very interested to have a hang-out (e.g. in g+) sometime with someone interested and start discussing stuff, so if you have any questions I might be able to respond to, do not hesitate to contact me.

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